http://ajocs.com/index.php/ajocs/issue/feed 2024-06-13T20:05:12+08:00 FARISHA IRWAYU irwayu303@gmail.com Open Journal Systems <p>Founded in 2019, <strong>Asian Journal of Civilizational Studies (AJOCS)</strong> is an international refereed academic journal. The Journal published quarterly. <strong>AJOCS</strong> is a peer-reviewed journal that is committed to the publication of scholarship in the arts and humanities in Asian regional. It particularly focuses on the study of the languages, literature, art, archaeology, history, religion, anthropology, performing arts, cinema and tourism of the region. In addition to welcoming individual articles, it also publishes special issues focusing on a particular theme. Furthermore, it aims to foster excellent research, particularly in this area. It is a peer review and opens access journal. It publishes articles and research papers pertaining to history, civilization, though, system and development from the various perspective in Malay, English and Arabic. Articles submitted to the journal should meet these criteria and must not be under consideration for publication elsewhere. Manuscripts should follow the style of the journal and are subject to both review and editing.&nbsp;</p> <p align="justify">&nbsp;</p> http://ajocs.com/index.php/ajocs/article/view/140 2024-06-13T20:05:12+08:00 Mohamad Saufee Anuar sitirahmah@utm.my Siti Rahmah Awang sitirahmah@utm.my Azmirul Ashaari sitirahmah@utm.my

<p>Unit trust investment is a popular financial instrument among the community in Malaysia. In fact, the addition of Islamic funds in the unit trust industry provides a great competition and proves that the Islamic fund is also able to compete and reap the consistent benefits of the consistent. Although the fund has gained some traction, it still lags behind the more established conventional funds in terms of popularity within the industry. The issue of shariah-compliant is not a critical issue as the Securities Commission Malaysia (SC) has played a big role in tightening the issuance of new Islamic or shariah-compliant funds with a number of criteria to be adhered to and requires the appointment of a shariah advisor in each issued fund. Proposed improvements need to be made to enhance the understanding and accessibility of information to the community so that unit trust investments can be part of the interest of Malaysians to venture into it. Among the obvious situations in implementing the sale of Islamic unit trust funds to the community in Malaysia is by using sales agents or unit trust consultants accredited by the Federation of Investment Managers Malaysia (FIMM) agency. This concept paper is an investigation and evaluation of secondary data obtained from the unit trust industry and other qualitative assessments based on the challenges faced by unit trust industry players in Malaysia especially in marketing their products directly to the community.</p>

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